Coherence and Cohesion evaluate the organization of ideas, the use of linking words, and the overall flow of the writing. This criterion assesses how well the letter is structured and how clearly the ideas are presented.

Key Aspects:

• Logical Structure: The letter should have a clear structure, typically including an introduction, body paragraphs, and a conclusion or closing statement. Each part should serve a distinct purpose.
• Paragraphing: Effective use of paragraphs helps to separate different points or ideas, making the letter easier to read. For instance, each new idea or topic should begin in a new paragraph.
• Use of Linking Words: The use of cohesive devices (e.g., “firstly,” “however,” “in addition”) helps guide the reader through the text and connect ideas smoothly. This enhances the overall readability of the letter.

Example:

In a letter expressing gratitude, the candidate might begin with an introductory sentence expressing thanks, followed by a paragraph detailing specific reasons for gratitude, and conclude with an invitation to meet again, using linking phrases to connect each section effectively.